About us:
A Hereford Carpet Company:
Home Choice Flooring has now been trading for over 20 years. Tim Farndon – the business owner – originally saw an opportunity to create a “Choose at Home” Hereford carpet company where the customer can choose from a selection of samples in the comfort and natural light of their own home. It has now evolved greatly; In 2017 Tom Turner joined to help share the workload and in 2022 Ryan Lawrence also jumped on board. All three are either in the office or out and about visiting customers to ensure that everyone is seen promptly.
Our aim is to provide a friendly, efficient service with traditional business values. We aim to constantly exceed customers’ expectations and with this in mind, the approach and ethos is:
- Exceptional service and products at the best price
- Genuine advice without any pressure to buy
- A well fitted carpet/flooring installed by our team of floor layers
Tim has combined his friendly approach, organisational skills, product knowledge and attention to detail to create a successful company with traditional service and values, and now with Tom & Ryan, the two have only enhanced the standard of service that Home Choice Flooring offers.
Tim – “Back in 2005, having worked for other carpet and flooring retailers for five years, I decided to make the move and start up my own business. I took on board aspects of previous flooring companies I have worked for did well and combined this with my own ideas and values on how a local business should be run and the standard of service it should provide. I carefully choose the best value products in the market place in order to give my clients the best quality flooring at the best price.”
